Many corporate-owned and independent sales organizations use a web site and ad hoc email campaigns to promote their business because these marketing tools are cost—effective—for them.

The irony is that there's a price Head Office doesn't see—the dilution of the corporate brand and the inability to maximize the success of the entire organization.

The million-dollar question is, "Is there an affordable and
customizable marketing management solution that will meet the needs of both Head Office and your sales organization?"

The answer is a resounding. "YES!"
 
PRM's solution is a customizable web-based marketing and communications system. It helps balance the marketing needs of your sales organization with the branding and control needs of corporate head office and their sales organizations. From a technology point of view. the solution is secure; only those people with a password
can access the system. It's what technology experts call an "intranet". And a solution can
be customized to meet your needs.
PRM's marketing
management solution
will help Head Office to:
  • Maximize the success of all sales organization members
  • Reinforce and maintain corporate brand standards
  • Provide sales organization members with a common set of promotional and e-marketing tools
  • Streamline promotions and communications processes
  • Provide corporate-level marketing support to sales organization members
  • Reduce the creative and promotional printing costs of each sales organization member
  • Create a customized solution tailored to your organization's needs

PRM's solution will help
sales organizations to:
  • Maximize the success of all sales organization members
  • Reinforce and maintain corporate brand standards
  • Provide sales organization members with a common set of promotional and e-marketing tools
  • Streamline promotions and communications processes
  • Provide corporate-level marketing support to sales organization members
  • Reduce the creative and promotional printing costs of each sales organization member
  • Solution tailored to franchisors, non-profits, and companies with corporate or independent sales organizations

On our website, we've described just some of the customization options available. Our approach is to balance customized unctionality with the ability to easily update information and manage promotional and communication campaigns using a form or "template".

5 major benefits of a PRM e-marketing and communication solution:
The system is simple, easy to use, and easy to maintain through self-updates so you won't need additional staff to run it.

You'll empower your entire sales organization to achieve better results. They'll have the marketing tools they need to create effective, customized promotional campaigns aimed at local markets—and the technology will ensure that their promotional materials conform to corporate branding standards.

Head Office can create customized marketing campaigns on behalf of its sales organization using each organization's customer database information.

The solution holds people accountable for results; it is driven by the business objectives of both Head Office and your sales organization and marketing effectiveness is measurable. And best of all ...

You won't have to change or modify your existing website because PRM's solution will work with and complement what you already have.